ATHLETIC SHOES MADE SPECIFICALLY FOR WOMEN? AS OBVIOUS AS IT SOUNDS, IT’S FAR FROM THE NORM.

But we believe in a different status quo:

A WORLD MADE FOR WOMEN, MADE FOR US.


By women, for women, starting with our founder Sheri Poe. We were the first brand ever to create athletic shoes specifically for a woman’s unique foot shape, muscle movement and build. And we’re the only athletic shoe company solely dedicated to women.


It’s a mission we’ve always believed in and celebrate every day. Because there’s strength and joy in a world that’s made for us. And we deserve nothing less.

THE FIRST.
THE EXPERTS.

We’ve devoted 35 years to perfecting athletic shoes with a fit made just for women. BECAUSE WE’VE ALWAYS KNOWN THAT YOUR FEET ARE DIFFERENT THAN HIS.

Our game-changing tech is based on the "Q ANGLE," the inside angle of the quadriceps muscle that is 3-4% GREATER IN WOMEN THAN MEN, which impacts a woman's stance and weight distribution on her feet.

STRONG LIKE SHERI

It all started with our founder, Sheri Poe, a fearless female warrior and sexual assault survivor. Using fitness as part of her healing journey, she set out to create the FIRST ATHLETIC SHOES DESIGNED EXCLUSIVELY FOR US.